Google Adwords Ads is an online marketing tool that allows you to display your ads in Google's search results. Although it is a very preferred type of advertising, its cost varies according to keywords compared to other types of advertising.
In order to reach the target audience, the criteria and the audiences where the ad will appear can be restricted according to customer demand. For example, if we consider that I am a white goods repairman who only provides service in his own region; he may have reduced the advertising fee cost for the regions he cannot provide service by only showing his ad in the area he determined. Adwords ads are balance ads. A certain balance is loaded into the account and this balance decreases as your ad is viewed or clicked. The ad automatically stops when the balance is exhausted.
Where are Google Ads ads seen?
- Google Ads Ads related visual result
- Google Search Network sites
- They can be shown above or below search results in Google Search.Google Play
- Shopping tab
- They can be shown next to, above or below search results in Google Maps (including the Maps application).